[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"sanity-secure:{\n  \"regionTheme\": *[_type == \"theme\" && language == $locale && (!defined(audience._ref) || audience._ref != \"audience-business\")][0] {\n    ...,\n    activeAnnouncement->{...},\n    \"mainNavigation\": \nmainNav->{\n  \n  \"topLevelMenuItems\": navigationMenu.topLevelMenuItems[] {\n    title,\n    \"submenuLists\": submenuLists[] {\n      submenuListTitle,\n      \"submenuListItems\": submenuListItems[] {\n        \n  ...\n,\n        \n_type == 'link.internal' => {\n  ...,\n  newWindow,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n}\n}\n,\n        \n  _type == 'link.ssu' => {\n  ...\n}\n,\n      }\n    },\n    \"additionalInfo\": additionalInfo[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    }\n  },\n  \"menuActions\": headerActions[] {\n    _type,\n    _key,\n    \"internalLink\": internalLink { \n_type == 'link.internal' => {\n  ...,\n  newWindow,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n}\n}\n },\n    \"externalLink\": externalLink { \n  ...\n },\n    \"ssuLink\": ssuLink { \n  _type == 'link.ssu' => {\n  ...\n}\n },\n    appstoreLink,\n    button,\n  },\n  \"mobileHeaderActionKey\": mobileHeaderActionKey,\n\n}\n,\n    mainFooter->{\nfootnote,\n'pageLinks': coalesce(pageLinks[] {\n  \n  ...\n,\n  \n_type == 'link.internal' => {\n  ...,\n  newWindow,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n}\n}\n,\n  \n  _type == 'link.ssu' => {\n  ...\n}\n,\n}, []),\n'socialLinks': coalesce(socialLinks[] {\n  \n  _type == 'link.social' => {\n    _type,\n    _key,\n    title,\n    url,\n    icon,\n  }\n,\n}, []),\n'legalLinks': coalesce(legalLinks[] {\n  \n  ...\n,\n  \n_type == 'link.internal' => {\n  ...,\n  newWindow,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n}\n}\n,\n  \n  _type == 'link.ssu' => {\n  ...\n}\n,\n}, []),\n},\n  },\n  \"defaultSeo\": *[_type == \"config.seo\"][0] {\n    \"siteTitle\": siteTitle[_key == $locale][0].value,\n    \"favicon\": favicon.asset,\n    titleSeparator,\n    siteUrl,\n    withSiteTitle,\n    \"metaTitle\": seoSocial.metaTitle[_key == $locale][0].value,\n    \"metaTitleFallback\": seoSocial.metaTitle[_key == \"en-gb\"][0].value,\n    \"metaDescription\": seoSocial.metaDescription[_key == $locale][0].value,\n    \"metaDescriptionFallback\": seoSocial.metaDescription[_key == \"en-gb\"][0].value,\n    \"mobileAppDescription\": seoSocial.mobileAppDescription[_key == $locale][0].value,\n    \"mobileAppDescriptionFallback\": seoSocial.mobileAppDescription[_key == \"en-gb\"][0].value,\n    \"iosRatingValue\": seoSocial.iosRatingValue[_key == $locale][0].value,\n    \"iosRatingCount\": seoSocial.iosRatingCount[_key == $locale][0].value,\n    \"androidRatingValue\": seoSocial.androidRatingValue[_key == $locale][0].value,\n    \"androidRatingCount\": seoSocial.androidRatingCount[_key == $locale][0].value,\n    \"socialImage\": seoSocial.socialImage.asset,\n  },\n  \"appStores\": *[_type == \"config.appstores\"][0] {\n    \"modalTitleAppStoreDownload\": coalesce(\n      modalTitleAppStoreDownload[_key == $locale][0].value,\n      modalTitleAppStoreDownload[_key == \"en-gb\"][0].value,\n    ),\n    \"appleAppStore\": coalesce(\n      appleAppStore[_key == $locale][0].value,\n      appleAppStore[_key == \"en-gb\"][0].value,\n    ),\n    \"googlePlayStore\": coalesce(\n      googlePlayStore[_key == $locale][0].value,\n      googlePlayStore[_key == \"en-gb\"][0].value,\n    ),\n    \"huaweiAppGallery\": coalesce(\n      huaweiAppGallery[_key == $locale][0].value,\n      huaweiAppGallery[_key == \"en-gb\"][0].value,\n    ),\n    \"appleAppStoreBadge\": coalesce(\n      appleAppStoreBadge[_key == $locale][0].value.asset->url,\n      appleAppStoreBadge[_key == \"en-gb\"][0].value.asset->url,\n    ),\n    \"googlePlayStoreBadge\": coalesce(\n      googlePlayStoreBadge[_key == $locale][0].value.asset->url,\n      googlePlayStoreBadge[_key == \"en-gb\"][0].value.asset->url,\n    ),\n    \"huaweiAppGalleryBadge\": coalesce(\n      huaweiAppGalleryBadge[_key == $locale][0].value.asset->url,\n      huaweiAppGalleryBadge[_key == \"en-gb\"][0].value.asset->url,\n    ),\n  },\n  \"social\": *[_type == \"config.social\"][0] {\n    \"Facebook\": Facebook[_key == $locale][0].value,\n    \"FacebookAPIKey\": FacebookAPIKey[_key == $locale][0].value,\n    \"Instagram\": Instagram[_key == $locale][0].value,\n    \"LinkedIn\": LinkedIn[_key == $locale][0].value,\n    \"Twitter\": Twitter[_key == $locale][0].value,\n    \"YouTube\": YouTube[_key == $locale][0].value,\n    \"TikTok\": TikTok[_key == $locale][0].value,\n  },\n  \"slugs\": {\n    \"blog\": *[_id == $blogSingletonDocId][0].slug.current,\n    \"careers\": *[_id == $careersSingletonDocId][0].slug.current,\n    \"pressReleases\": *[_id == $pressReleaseSingletonDocId][0].slug.current,\n  },\n  \"fallbackImages\": *[_type == \"config.placeholderImages\"][0] {\n    \"press\": defaultImagePress {\n      fit,\n      alt,\n      asset,\n    },\n    \"resource\": defaultImageResources {\n      fit,\n      alt,\n      asset\n    }\n  }\n}:{\"locale\":\"en-gb\",\"blogSingletonDocId\":\"singleton-pages-en-gb-about-food-waste-blog-home\",\"careersSingletonDocId\":\"singleton-careerPages-en-gb-careers-home\",\"pressReleaseSingletonDocId\":\"singleton-pages-en-gb-press-home\"}":3,"sanity-secure:{\n    \"page\": *[\n    !(_type in []) && \n    language == $locale && \n    slug.current == $slug && \n    (!defined(audience._ref) || audience._ref != \"audience-business\") &&\n    ((!defined($parent) && parentIsNull) || parent->slug.current == $parent) && \n    ((!defined($grandParent) && grandParentIsNull) || parent->parent->slug.current == $grandParent) && \n    ((!defined($greatGrandParent) && greatGrandParentIsNull) || parent->parent->parent->slug.current == $greatGrandParent)\n  ][0] {\n      \n  \n  _id,\n  _type,\n  title,\n  browserLocaleRedirect,\n  parent,\n  language,\n  pageVisibility,\n  seoSocial,\n  hideHeader,\n  \"_translations\": *[_type == \"translation.metadata\" && references(^._id)].translations[].value->{\n    title,\n    \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n,\n    language\n  }\n,\n  content[] {\n    \n  ...,\n  content[] {\n    \n  ...,\n  _type == \"modularContentBlocks.inner.title\"=>{\ntitle[] {\n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n},\npreTitle[] {\n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n},\ndescription[] {\n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n}\n},_type == \"modularContentBlocks.inner.baseText\"=>{\n  text[] {\n  \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n  tableData {\n      ...,\n      rows[] {\n        ...,\n        cells[] {\n          ...,\n          text[] {\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      }\n    }\n  }\n},_type == \"modularContentBlocks.inner.buttonGroup\"=>{\n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n},_type == \"modularContentBlocks.inner.salesforceForms\"=>{\n  salesforceForm->{\n  ...,\n  fieldsTexts {\n    ...,\n    noteText[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n    },\n  },\n  platformOptions {\n    ...,\n    platformOptionsValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n    },\n  },\n  blockerInputTexts {\n    ...,\n    blockerValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n    },\n  }\n}},_type == \"modularContentBlocks.inner.faq\"=>{\n  \"items\": coalesce(\n    onetime.items[!($locale in coalesce(hiddenInLocales, []))] {\n    _key,\n    analyticsProperty,\n    question,\n    answer[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    existing->items[!($locale in coalesce(hiddenInLocales, []))] {\n      _key,\n      \n  \"analyticsProperty\": coalesce(\n    analyticsProperty[_key == $locale][0].value,\n    analyticsProperty[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  )\n},_type == \"modularContentBlocks.inner.statistics\"=>{\n   ...,\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n   \"items\": coalesce(items[] {\n      _type==\"onetime\" => {\n...,\n},\n      _type==\"existing\"=> @->{\n        icon,\n        \n  \"prefix\": coalesce(\n    prefix[_key == $locale][0].value,\n    prefix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"stat\": coalesce(\n    stat[_key == $locale][0].value,\n    stat[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"suffix\": coalesce(\n    suffix[_key == $locale][0].value,\n    suffix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"context\": coalesce(\n    context[_key == $locale][0].value,\n    context[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"content\": coalesce(\n    content[_key == $locale][0].value,\n    content[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"source\": coalesce(\n    source[_key == $locale][0].value,\n    source[_key == \"en-gb\"][0].value,\n  )\n,\n      }\n    }, [])\n },_type == \"modularContentBlocks.inner.people\"=>{\n    people[]->{\n      ...,\n      \n  \"jobTitle\": coalesce(\n    jobTitle[_key == $locale][0].value,\n    jobTitle[_key == \"en-gb\"][0].value,\n  )\n\n    }\n},_type == \"modularContentBlocks.inner.ticker\"=>{\n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n    ...,\n    \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n    \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n},_type == \"modularContentBlocks.inner.callout\"=>{\n   ...,\n   \"content\": coalesce(content[] {\n      ...,\n      title[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      subtitle[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n   }, false),\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n },_type == \"modularContentBlocks.inner.forms\"=>{\n  ...,\n  form->{\n    \n  ...,\n  notifications[] {\n    _type,\n    _key,\n  },\n  fields[] {\n    ...,\n    richValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    },\n    noteText[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    }\n  },\n  confirmation {\n    \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  contentBlocks[] {\n    \n  ...,\n  _type == \"modularContentBlocks.inner.buttonGroup\" => {\n    \n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.people\" => {\n    \n    people[]->{\n      ...,\n      \n  \"jobTitle\": coalesce(\n    jobTitle[_key == $locale][0].value,\n    jobTitle[_key == \"en-gb\"][0].value,\n  )\n\n    }\n\n  },\n  _type == \"modularContentBlocks.inner.title\" => {\n    \n  ...,\n  title[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.baseText\" => {\n    \n  text[] {\n  \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n  tableData {\n      ...,\n      rows[] {\n        ...,\n        cells[] {\n          ...,\n          text[] {\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      }\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.faq\" => {\n    \n  \"items\": coalesce(\n    onetime.items[!($locale in coalesce(hiddenInLocales, []))] {\n    _key,\n    analyticsProperty,\n    question,\n    answer[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    existing->items[!($locale in coalesce(hiddenInLocales, []))] {\n      _key,\n      \n  \"analyticsProperty\": coalesce(\n    analyticsProperty[_key == $locale][0].value,\n    analyticsProperty[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  )\n\n  },\n  _type == \"modularContentBlocks.inner.statistics\" => {\n    \n   ...,\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n   \"items\": coalesce(items[] {\n      _type==\"onetime\" => {\n...,\n},\n      _type==\"existing\"=> @->{\n        icon,\n        \n  \"prefix\": coalesce(\n    prefix[_key == $locale][0].value,\n    prefix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"stat\": coalesce(\n    stat[_key == $locale][0].value,\n    stat[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"suffix\": coalesce(\n    suffix[_key == $locale][0].value,\n    suffix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"context\": coalesce(\n    context[_key == $locale][0].value,\n    context[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"content\": coalesce(\n    content[_key == $locale][0].value,\n    content[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"source\": coalesce(\n    source[_key == $locale][0].value,\n    source[_key == \"en-gb\"][0].value,\n  )\n,\n      }\n    }, [])\n \n  },\n  _type == \"modularContentBlocks.inner.callout\" => {\n    \n   ...,\n   \"content\": coalesce(content[] {\n      ...,\n      title[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      subtitle[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n   }, false),\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n \n  },\n  _type == \"modularContentBlocks.inner.ticker\" => {\n    \n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n    ...,\n    \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n    \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.video\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.profilePicture\" => {\n    ...,\n    \"person\": person->\n  },\n  _type == \"modularContentBlocks.inner.partnerLogo\" => {\n    ...,\n    partnerLogo->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n    }\n  },\n  _type == \"modularContentBlocks.inner.listing\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.tiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  link {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    },\n  },\n  \u002F\u002F Make sure that links are not included if containsLink is false\n  containsLink == false => {\n    \"link\": null,\n  }\n}\n\n  },\n  _type == \"modularContentBlocks.inner.nudge\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.solutionTiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  link {\n    ...,\n    link->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n\n    },\n  },\n}\n\n  },\n  _type == \"modularContentBlocks.inner.campaignCounter\" => {\n    \n  },\n  _type == \"modularContentBlocks.outer.privacyControls\" => {\n    \n  ...,\n  description[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.forms\" => {\n    \n  ...,\n  form->{\n    _id,\n    title,\n    submitButtonText,\n    fields[] {\n      ...,\n      richValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    confirmation {\n      \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.salesforceForms\" => {\n    \n  ...,\n  salesforceForm->{\n    _id,\n    title,\n    formUrl,\n    formOid,\n    productInterest,\n    submitButtonText,\n    fieldsTexts {\n      ...,\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    platformOptions {\n      ...,\n      platformOptionsValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    blockerInputTexts {\n      ...,\n      blockerValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  }\n\n  }\n\n  }\n\n  }\n\n  },\n},_type == \"modularContentBlocks.inner.profilePicture\"=>{\nperson->\n},_type == \"modularContentBlocks.inner.tiles\"=>{\n...,\ntiles[] {\n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  link {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    },\n  },\n  \u002F\u002F Make sure that links are not included if containsLink is false\n  containsLink == false => {\n    \"link\": null,\n  }\n}\n},_type == \"modularContentBlocks.inner.solutionTiles\"=>{\n...,\ntiles[] {\n  ...,\n  link {\n    ...,\n    link->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n\n    },\n  },\n}\n}\n\n  },\n  _type == \"modularContentBlocks.outer.carouselSection\"=>{ \n  ...,\n  preCarouselContent[] {\n    ...,\n    person->,\n    partnerLogo->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n    },\n },\n slides[] {\n  ...,\n  content[] {\n    ...,\n    person->,\n    partnerLogo->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n    },\n  }\n }\n },_type == \"modularContentBlocks.outer.tickerSection\"=>{ \n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n },_type == \"modularContentBlocks.outer.stepsSection\"=>{ \n  ...,\n  slides[] {\n    ...,\n    content[] {\n      ...,\n      _type == \"modularContentBlocks.inner.buttonGroup\" => {\n        buttons[] {\n          ...,\n          link {\n            ...,\n            \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n          },\n        },\n      },\n    },\n  },\n  buttons[] {\n    ...,\n    link {\n      ...,\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      }\n    }\n },_type == \"modularContentBlocks.outer.cta\"=>{ \n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n },_type == \"modularContentBlocks.outer.careers\"=>{ \n  ...,\n  \"defaultResultsLabels\": *[_id == \"singleton-careerPages-en-gb-careers-home\" && language == \"en-gb\"]{\n  content[][_type == \"modularContentBlocks.outer.careers\"] {resultsLabels}\n  }\n },_type == \"modularContentBlocks.outer.solutionFinder\"=>{ \n  vendorTypes[]->{\n    _id,\n    _type,\n    title,\n    icon,\n  }\n },_type == \"modularContentBlocks.outer.supportSection\"=>{ \n  supportPath->{\n    ...,\n    \n    itemChoices[] {\n      ...,\n      faqsToDisplay[]->{\n        items[!($locale in coalesce(hiddenInLocales, []))] {\n          _key,\n          analyticsProperty,\n          \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n          \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n            \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      },\n      formToDisplay->{\n        \n  ...,\n  notifications[] {\n    _type,\n    _key,\n  },\n  fields[] {\n    ...,\n    richValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    },\n    noteText[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    }\n  },\n  confirmation {\n    \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  contentBlocks[] {\n    \n  ...,\n  _type == \"modularContentBlocks.inner.buttonGroup\" => {\n    \n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.people\" => {\n    \n    people[]->{\n      ...,\n      \n  \"jobTitle\": coalesce(\n    jobTitle[_key == $locale][0].value,\n    jobTitle[_key == \"en-gb\"][0].value,\n  )\n\n    }\n\n  },\n  _type == \"modularContentBlocks.inner.title\" => {\n    \n  ...,\n  title[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.baseText\" => {\n    \n  text[] {\n  \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n  tableData {\n      ...,\n      rows[] {\n        ...,\n        cells[] {\n          ...,\n          text[] {\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      }\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.faq\" => {\n    \n  \"items\": coalesce(\n    onetime.items[!($locale in coalesce(hiddenInLocales, []))] {\n    _key,\n    analyticsProperty,\n    question,\n    answer[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    existing->items[!($locale in coalesce(hiddenInLocales, []))] {\n      _key,\n      \n  \"analyticsProperty\": coalesce(\n    analyticsProperty[_key == $locale][0].value,\n    analyticsProperty[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  )\n\n  },\n  _type == \"modularContentBlocks.inner.statistics\" => {\n    \n   ...,\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n   \"items\": coalesce(items[] {\n      _type==\"onetime\" => {\n...,\n},\n      _type==\"existing\"=> @->{\n        icon,\n        \n  \"prefix\": coalesce(\n    prefix[_key == $locale][0].value,\n    prefix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"stat\": coalesce(\n    stat[_key == $locale][0].value,\n    stat[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"suffix\": coalesce(\n    suffix[_key == $locale][0].value,\n    suffix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"context\": coalesce(\n    context[_key == $locale][0].value,\n    context[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"content\": coalesce(\n    content[_key == $locale][0].value,\n    content[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"source\": coalesce(\n    source[_key == $locale][0].value,\n    source[_key == \"en-gb\"][0].value,\n  )\n,\n      }\n    }, [])\n \n  },\n  _type == \"modularContentBlocks.inner.callout\" => {\n    \n   ...,\n   \"content\": coalesce(content[] {\n      ...,\n      title[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      subtitle[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n   }, false),\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n \n  },\n  _type == \"modularContentBlocks.inner.ticker\" => {\n    \n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n    ...,\n    \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n    \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.video\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.profilePicture\" => {\n    ...,\n    \"person\": person->\n  },\n  _type == \"modularContentBlocks.inner.partnerLogo\" => {\n    ...,\n    partnerLogo->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n    }\n  },\n  _type == \"modularContentBlocks.inner.listing\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.tiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  link {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    },\n  },\n  \u002F\u002F Make sure that links are not included if containsLink is false\n  containsLink == false => {\n    \"link\": null,\n  }\n}\n\n  },\n  _type == \"modularContentBlocks.inner.nudge\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.solutionTiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  link {\n    ...,\n    link->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n\n    },\n  },\n}\n\n  },\n  _type == \"modularContentBlocks.inner.campaignCounter\" => {\n    \n  },\n  _type == \"modularContentBlocks.outer.privacyControls\" => {\n    \n  ...,\n  description[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.forms\" => {\n    \n  ...,\n  form->{\n    _id,\n    title,\n    submitButtonText,\n    fields[] {\n      ...,\n      richValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    confirmation {\n      \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.salesforceForms\" => {\n    \n  ...,\n  salesforceForm->{\n    _id,\n    title,\n    formUrl,\n    formOid,\n    productInterest,\n    submitButtonText,\n    fieldsTexts {\n      ...,\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    platformOptions {\n      ...,\n      platformOptionsValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    blockerInputTexts {\n      ...,\n      blockerValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  }\n\n  }\n\n  }\n\n  }\n\n      },\n      \n    itemChoices[] {\n      ...,\n      faqsToDisplay[]->{\n        items[!($locale in coalesce(hiddenInLocales, []))] {\n          _key,\n          analyticsProperty,\n          \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n          \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n            \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      },\n      formToDisplay->{\n        \n  ...,\n  notifications[] {\n    _type,\n    _key,\n  },\n  fields[] {\n    ...,\n    richValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    },\n    noteText[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    }\n  },\n  confirmation {\n    \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  contentBlocks[] {\n    \n  ...,\n  _type == \"modularContentBlocks.inner.buttonGroup\" => {\n    \n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.people\" => {\n    \n    people[]->{\n      ...,\n      \n  \"jobTitle\": coalesce(\n    jobTitle[_key == $locale][0].value,\n    jobTitle[_key == \"en-gb\"][0].value,\n  )\n\n    }\n\n  },\n  _type == \"modularContentBlocks.inner.title\" => {\n    \n  ...,\n  title[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.baseText\" => {\n    \n  text[] {\n  \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n  tableData {\n      ...,\n      rows[] {\n        ...,\n        cells[] {\n          ...,\n          text[] {\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      }\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.faq\" => {\n    \n  \"items\": coalesce(\n    onetime.items[!($locale in coalesce(hiddenInLocales, []))] {\n    _key,\n    analyticsProperty,\n    question,\n    answer[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    existing->items[!($locale in coalesce(hiddenInLocales, []))] {\n      _key,\n      \n  \"analyticsProperty\": coalesce(\n    analyticsProperty[_key == $locale][0].value,\n    analyticsProperty[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  )\n\n  },\n  _type == \"modularContentBlocks.inner.statistics\" => {\n    \n   ...,\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n   \"items\": coalesce(items[] {\n      _type==\"onetime\" => {\n...,\n},\n      _type==\"existing\"=> @->{\n        icon,\n        \n  \"prefix\": coalesce(\n    prefix[_key == $locale][0].value,\n    prefix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"stat\": coalesce(\n    stat[_key == $locale][0].value,\n    stat[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"suffix\": coalesce(\n    suffix[_key == $locale][0].value,\n    suffix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"context\": coalesce(\n    context[_key == $locale][0].value,\n    context[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"content\": coalesce(\n    content[_key == $locale][0].value,\n    content[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"source\": coalesce(\n    source[_key == $locale][0].value,\n    source[_key == \"en-gb\"][0].value,\n  )\n,\n      }\n    }, [])\n \n  },\n  _type == \"modularContentBlocks.inner.callout\" => {\n    \n   ...,\n   \"content\": coalesce(content[] {\n      ...,\n      title[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      subtitle[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n   }, false),\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n \n  },\n  _type == \"modularContentBlocks.inner.ticker\" => {\n    \n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n    ...,\n    \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n    \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.video\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.profilePicture\" => {\n    ...,\n    \"person\": person->\n  },\n  _type == \"modularContentBlocks.inner.partnerLogo\" => {\n    ...,\n    partnerLogo->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n    }\n  },\n  _type == \"modularContentBlocks.inner.listing\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.tiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  link {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    },\n  },\n  \u002F\u002F Make sure that links are not included if containsLink is false\n  containsLink == false => {\n    \"link\": null,\n  }\n}\n\n  },\n  _type == \"modularContentBlocks.inner.nudge\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.solutionTiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  link {\n    ...,\n    link->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n\n    },\n  },\n}\n\n  },\n  _type == \"modularContentBlocks.inner.campaignCounter\" => {\n    \n  },\n  _type == \"modularContentBlocks.outer.privacyControls\" => {\n    \n  ...,\n  description[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.forms\" => {\n    \n  ...,\n  form->{\n    _id,\n    title,\n    submitButtonText,\n    fields[] {\n      ...,\n      richValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    confirmation {\n      \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.salesforceForms\" => {\n    \n  ...,\n  salesforceForm->{\n    _id,\n    title,\n    formUrl,\n    formOid,\n    productInterest,\n    submitButtonText,\n    fieldsTexts {\n      ...,\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    platformOptions {\n      ...,\n      platformOptionsValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    blockerInputTexts {\n      ...,\n      blockerValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  }\n\n  }\n\n  }\n\n  }\n\n      },\n      \n    itemChoices[] {\n      ...,\n      faqsToDisplay[]->{\n        items[!($locale in coalesce(hiddenInLocales, []))] {\n          _key,\n          analyticsProperty,\n          \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n          \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n            \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      },\n      formToDisplay->{\n        \n  ...,\n  notifications[] {\n    _type,\n    _key,\n  },\n  fields[] {\n    ...,\n    richValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    },\n    noteText[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    }\n  },\n  confirmation {\n    \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  contentBlocks[] {\n    \n  ...,\n  _type == \"modularContentBlocks.inner.buttonGroup\" => {\n    \n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.people\" => {\n    \n    people[]->{\n      ...,\n      \n  \"jobTitle\": coalesce(\n    jobTitle[_key == $locale][0].value,\n    jobTitle[_key == \"en-gb\"][0].value,\n  )\n\n    }\n\n  },\n  _type == \"modularContentBlocks.inner.title\" => {\n    \n  ...,\n  title[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.baseText\" => {\n    \n  text[] {\n  \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n  tableData {\n      ...,\n      rows[] {\n        ...,\n        cells[] {\n          ...,\n          text[] {\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      }\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.faq\" => {\n    \n  \"items\": coalesce(\n    onetime.items[!($locale in coalesce(hiddenInLocales, []))] {\n    _key,\n    analyticsProperty,\n    question,\n    answer[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    existing->items[!($locale in coalesce(hiddenInLocales, []))] {\n      _key,\n      \n  \"analyticsProperty\": coalesce(\n    analyticsProperty[_key == $locale][0].value,\n    analyticsProperty[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  )\n\n  },\n  _type == \"modularContentBlocks.inner.statistics\" => {\n    \n   ...,\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n   \"items\": coalesce(items[] {\n      _type==\"onetime\" => {\n...,\n},\n      _type==\"existing\"=> @->{\n        icon,\n        \n  \"prefix\": coalesce(\n    prefix[_key == $locale][0].value,\n    prefix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"stat\": coalesce(\n    stat[_key == $locale][0].value,\n    stat[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"suffix\": coalesce(\n    suffix[_key == $locale][0].value,\n    suffix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"context\": coalesce(\n    context[_key == $locale][0].value,\n    context[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"content\": coalesce(\n    content[_key == $locale][0].value,\n    content[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"source\": coalesce(\n    source[_key == $locale][0].value,\n    source[_key == \"en-gb\"][0].value,\n  )\n,\n      }\n    }, [])\n \n  },\n  _type == \"modularContentBlocks.inner.callout\" => {\n    \n   ...,\n   \"content\": coalesce(content[] {\n      ...,\n      title[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      subtitle[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n   }, false),\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n \n  },\n  _type == \"modularContentBlocks.inner.ticker\" => {\n    \n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n    ...,\n    \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n    \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.video\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.profilePicture\" => {\n    ...,\n    \"person\": person->\n  },\n  _type == \"modularContentBlocks.inner.partnerLogo\" => {\n    ...,\n    partnerLogo->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n    }\n  },\n  _type == \"modularContentBlocks.inner.listing\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.tiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  link {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    },\n  },\n  \u002F\u002F Make sure that links are not included if containsLink is false\n  containsLink == false => {\n    \"link\": null,\n  }\n}\n\n  },\n  _type == \"modularContentBlocks.inner.nudge\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.solutionTiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  link {\n    ...,\n    link->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n\n    },\n  },\n}\n\n  },\n  _type == \"modularContentBlocks.inner.campaignCounter\" => {\n    \n  },\n  _type == \"modularContentBlocks.outer.privacyControls\" => {\n    \n  ...,\n  description[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.forms\" => {\n    \n  ...,\n  form->{\n    _id,\n    title,\n    submitButtonText,\n    fields[] {\n      ...,\n      richValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    confirmation {\n      \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.salesforceForms\" => {\n    \n  ...,\n  salesforceForm->{\n    _id,\n    title,\n    formUrl,\n    formOid,\n    productInterest,\n    submitButtonText,\n    fieldsTexts {\n      ...,\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    platformOptions {\n      ...,\n      platformOptionsValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    blockerInputTexts {\n      ...,\n      blockerValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  }\n\n  }\n\n  }\n\n  }\n\n      },\n      \n    }\n  \n    }\n  \n    }\n  ,\n  }\n },_type == \"modularContentBlocks.outer.signatureGenerator\"=>{ \n  signatureGeneratorFragment->{\n    ...,\n    },\n    \"defaultPronouns\": *[_type == \"fragments.signatureGenerator\" && language == \"en-gb\"]{\n      pronouns,\n    }\n },_type == \"modularContentBlocks.outer.referral\"=>{ \n  ...,\n  descriptionUnhappy[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  description[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n },_type == \"modularContentBlocks.outer.cookieList\"=>{ \n  \u002F\u002F No fields needed for CookieList\n },_type == \"modularContentBlocks.outer.locationFinder\"=>{ \n  ...,\n  \"staticTranslations\": *[\n      _type == \"fragments.surpriseBag\" && language == $locale][0],\n },_type == \"modularContentBlocks.outer.privacyControls\"=>{ \n  ...,\n  description[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n },\n  _type == \"modularContentBlocks.inner.title\"=>{\ntitle[] {\n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n},\npreTitle[] {\n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n},\ndescription[] {\n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n}\n},_type == \"modularContentBlocks.inner.baseText\"=>{\n  text[] {\n  \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n  tableData {\n      ...,\n      rows[] {\n        ...,\n        cells[] {\n          ...,\n          text[] {\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      }\n    }\n  }\n},_type == \"modularContentBlocks.inner.buttonGroup\"=>{\n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n},_type == \"modularContentBlocks.inner.salesforceForms\"=>{\n  salesforceForm->{\n  ...,\n  fieldsTexts {\n    ...,\n    noteText[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n    },\n  },\n  platformOptions {\n    ...,\n    platformOptionsValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n    },\n  },\n  blockerInputTexts {\n    ...,\n    blockerValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n    },\n  }\n}},_type == \"modularContentBlocks.inner.faq\"=>{\n  \"items\": coalesce(\n    onetime.items[!($locale in coalesce(hiddenInLocales, []))] {\n    _key,\n    analyticsProperty,\n    question,\n    answer[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    existing->items[!($locale in coalesce(hiddenInLocales, []))] {\n      _key,\n      \n  \"analyticsProperty\": coalesce(\n    analyticsProperty[_key == $locale][0].value,\n    analyticsProperty[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  )\n},_type == \"modularContentBlocks.inner.statistics\"=>{\n   ...,\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n   \"items\": coalesce(items[] {\n      _type==\"onetime\" => {\n...,\n},\n      _type==\"existing\"=> @->{\n        icon,\n        \n  \"prefix\": coalesce(\n    prefix[_key == $locale][0].value,\n    prefix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"stat\": coalesce(\n    stat[_key == $locale][0].value,\n    stat[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"suffix\": coalesce(\n    suffix[_key == $locale][0].value,\n    suffix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"context\": coalesce(\n    context[_key == $locale][0].value,\n    context[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"content\": coalesce(\n    content[_key == $locale][0].value,\n    content[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"source\": coalesce(\n    source[_key == $locale][0].value,\n    source[_key == \"en-gb\"][0].value,\n  )\n,\n      }\n    }, [])\n },_type == \"modularContentBlocks.inner.people\"=>{\n    people[]->{\n      ...,\n      \n  \"jobTitle\": coalesce(\n    jobTitle[_key == $locale][0].value,\n    jobTitle[_key == \"en-gb\"][0].value,\n  )\n\n    }\n},_type == \"modularContentBlocks.inner.ticker\"=>{\n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n    ...,\n    \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n    \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n},_type == \"modularContentBlocks.inner.callout\"=>{\n   ...,\n   \"content\": coalesce(content[] {\n      ...,\n      title[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      subtitle[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n   }, false),\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n },_type == \"modularContentBlocks.inner.forms\"=>{\n  ...,\n  form->{\n    \n  ...,\n  notifications[] {\n    _type,\n    _key,\n  },\n  fields[] {\n    ...,\n    richValidationMessage[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    },\n    noteText[] {\n      \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n    }\n  },\n  confirmation {\n    \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  contentBlocks[] {\n    \n  ...,\n  _type == \"modularContentBlocks.inner.buttonGroup\" => {\n    \n  ...,\n  buttons[] {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.people\" => {\n    \n    people[]->{\n      ...,\n      \n  \"jobTitle\": coalesce(\n    jobTitle[_key == $locale][0].value,\n    jobTitle[_key == \"en-gb\"][0].value,\n  )\n\n    }\n\n  },\n  _type == \"modularContentBlocks.inner.title\" => {\n    \n  ...,\n  title[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.baseText\" => {\n    \n  text[] {\n  \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n,\n  tableData {\n      ...,\n      rows[] {\n        ...,\n        cells[] {\n          ...,\n          text[] {\n            \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n          }\n        }\n      }\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.faq\" => {\n    \n  \"items\": coalesce(\n    onetime.items[!($locale in coalesce(hiddenInLocales, []))] {\n    _key,\n    analyticsProperty,\n    question,\n    answer[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    existing->items[!($locale in coalesce(hiddenInLocales, []))] {\n      _key,\n      \n  \"analyticsProperty\": coalesce(\n    analyticsProperty[_key == $locale][0].value,\n    analyticsProperty[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"question\": coalesce(\n    question[_key == $locale][0].value,\n    question[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"answer\": coalesce(\n    answer[_key == $locale][0].value,\n    answer[_key == \"en-gb\"][0].value,\n  )\n[] {\n        \n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n,\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  )\n\n  },\n  _type == \"modularContentBlocks.inner.statistics\" => {\n    \n   ...,\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n   \"items\": coalesce(items[] {\n      _type==\"onetime\" => {\n...,\n},\n      _type==\"existing\"=> @->{\n        icon,\n        \n  \"prefix\": coalesce(\n    prefix[_key == $locale][0].value,\n    prefix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"stat\": coalesce(\n    stat[_key == $locale][0].value,\n    stat[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"suffix\": coalesce(\n    suffix[_key == $locale][0].value,\n    suffix[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"context\": coalesce(\n    context[_key == $locale][0].value,\n    context[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"content\": coalesce(\n    content[_key == $locale][0].value,\n    content[_key == \"en-gb\"][0].value,\n  )\n,\n        \n  \"source\": coalesce(\n    source[_key == $locale][0].value,\n    source[_key == \"en-gb\"][0].value,\n  )\n,\n      }\n    }, [])\n \n  },\n  _type == \"modularContentBlocks.inner.callout\" => {\n    \n   ...,\n   \"content\": coalesce(content[] {\n      ...,\n      title[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      subtitle[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n   }, false),\n   \"button\": coalesce(button[][0] {\n      ...,\n      link {\n        \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n      },\n  }, false),\n \n  },\n  _type == \"modularContentBlocks.inner.ticker\" => {\n    \n  ...,\n  items[] {\n    _type == 'onetime' => {\n      name\n    },\n    _type == 'existing' => @->{\n      name\n    }\n  },\n  logos[]->{\n    ...,\n    \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n    \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.video\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.profilePicture\" => {\n    ...,\n    \"person\": person->\n  },\n  _type == \"modularContentBlocks.inner.partnerLogo\" => {\n    ...,\n    partnerLogo->{\n      ...,\n      \n  \"partnerName\": coalesce(\n    partnerName[_key == $locale][0].value,\n    partnerName[_key == \"en-gb\"][0].value,\n  )\n,\n      \n  \"partnerLogo\": coalesce(\n    partnerLogo[_key == $locale][0].value,\n    partnerLogo[_key == \"en-gb\"][0].value,\n  )\n,\n    }\n  },\n  _type == \"modularContentBlocks.inner.listing\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.tiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  link {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    },\n  },\n  \u002F\u002F Make sure that links are not included if containsLink is false\n  containsLink == false => {\n    \"link\": null,\n  }\n}\n\n  },\n  _type == \"modularContentBlocks.inner.nudge\" => {\n    \n  },\n  _type == \"modularContentBlocks.inner.solutionTiles\" => {\n    \n...,\ntiles[] {\n  ...,\n  link {\n    ...,\n    link->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n\n    },\n  },\n}\n\n  },\n  _type == \"modularContentBlocks.inner.campaignCounter\" => {\n    \n  },\n  _type == \"modularContentBlocks.outer.privacyControls\" => {\n    \n  ...,\n  description[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.forms\" => {\n    \n  ...,\n  form->{\n    _id,\n    title,\n    submitButtonText,\n    fields[] {\n      ...,\n      richValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      },\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    confirmation {\n      \n  \"confirmationType\": coalesce(confirmationType, type),\n  contentRedirectUrl,\n  contentMessage[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  }\n\n    }\n  }\n\n  },\n  _type == \"modularContentBlocks.inner.salesforceForms\" => {\n    \n  ...,\n  salesforceForm->{\n    _id,\n    title,\n    formUrl,\n    formOid,\n    productInterest,\n    submitButtonText,\n    fieldsTexts {\n      ...,\n      noteText[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    platformOptions {\n      ...,\n      platformOptionsValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    },\n    blockerInputTexts {\n      ...,\n      blockerValidationMessage[] {\n        \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n      }\n    }\n  }\n\n  }\n\n  }\n\n  }\n\n  },\n},_type == \"modularContentBlocks.inner.profilePicture\"=>{\nperson->\n},_type == \"modularContentBlocks.inner.tiles\"=>{\n...,\ntiles[] {\n  ...,\n  content[] {\n    \n...,\nchildren[] {\n  ...,\n  \n  \"text\": select(\n    dataType == \"statistics\" => coalesce(\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == $locale][0].value,\n      *[_type == \"statistics\" && _id == coalesce(^.text._ref, ^.text)][0].stat[_key == \"en-gb\"][0].value,\n    ),\n    dataType == \"people\" => *[\n      _type == \"people\" && _id == coalesce(^.text._ref, ^.text)\n    ][0].name,\n    coalesce(^.text._ref, ^.text, text)\n  ),\n\n},\nmarkDefs[] {\n  ...,\n  reference->{\n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n},\n  newWindow,\n  'internalAnchor': internalAnchor.internal\n}\n\n  },\n  link {\n    ...,\n    link {\n      \n  ...,\n  linkType == 'internal' => {\n    'internalAnchor': internalAnchor.internal,\n    'reference': internal->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n,\n    }\n  }\n\n    },\n  },\n  \u002F\u002F Make sure that links are not included if containsLink is false\n  containsLink == false => {\n    \"link\": null,\n  }\n}\n},_type == \"modularContentBlocks.inner.solutionTiles\"=>{\n...,\ntiles[] {\n  ...,\n  link {\n    ...,\n    link->{\n      \n  _type,\n  slug,\n  \"locale\": language,\n  \"audienceRef\": audience._ref,\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n\n\n    },\n  },\n}\n}\n\n  },\n  \n  \"slug\": '\u002F'+slug.current,\n  defined(parent) => {\"slug\": '\u002F'+ parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent) => {\"slug\": '\u002F'+parent->parent->slug.current+'\u002F'+parent->slug.current+'\u002F'+slug.current},\n  defined(parent->parent->parent) => {\"slug\": '\u002F'+ parent->parent->parent->slug.current +'\u002F'+parent->parent->slug.current +'\u002F'+parent->slug.current+'\u002F'+slug.current}\n,\n\n    }\n  }:{\"locale\":\"en-gb\",\"greatGrandParent\":null,\"grandParent\":null,\"parent\":\"b2b\",\"slug\":\"how-much-social-media-advertising-cost\"}":327},{"appStores":4,"defaultSeo":10,"fallbackImages":23,"regionTheme":32,"slugs":320,"social":324},{"appleAppStore":5,"appleAppStoreBadge":6,"googlePlayStore":5,"googlePlayStoreBadge":7,"huaweiAppGallery":5,"huaweiAppGalleryBadge":8,"modalTitleAppStoreDownload":9},"https:\u002F\u002Ftgtg.onelink.me\u002FOGjG\u002For8ytg7k","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002Fnqimd3nr\u002Fproduction\u002Fceed6a2b4247d22d0e6f9425cad1d5c39af762fe-480x160.png","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002Fnqimd3nr\u002Fproduction\u002F68072d9f747a9e089548846cecc588ef52bb624e-540x160.png",null,"Download the app and start saving delicious food today",{"androidRatingCount":8,"androidRatingValue":8,"favicon":11,"iosRatingCount":8,"iosRatingValue":8,"metaDescription":14,"metaDescriptionFallback":14,"metaTitle":15,"metaTitleFallback":15,"mobileAppDescription":16,"mobileAppDescriptionFallback":16,"siteTitle":17,"siteUrl":18,"socialImage":19,"titleSeparator":21,"withSiteTitle":22},{"_ref":12,"_type":13},"image-eb37301e40a80bb500e31e5a939924c582ad7744-512x512-png","reference","The app that lets customers rescue unsold food from shops and restaurants to save it from going to waste. Try it today.","Join Our Food Waste Movement","Our app is the world's largest marketplace for surplus food. We help users rescue good food from going to waste, offering great value for money at local stores, cafes and restaurants.","Too Good To Go","https:\u002F\u002Ftoogoodtogo.com",{"_ref":20,"_type":13},"image-e45b68b658778f2849b920af8e626567ec51d94b-1440x818-jpg","–","append",{"press":24,"resource":28},{"alt":8,"asset":25,"fit":27},{"_ref":26,"_type":13},"image-b78d00b015d990a35bc429a7b3a849a300872fe5-512x340-png","cover",{"alt":29,"asset":30,"fit":27},"a collection of brochures with one that says 2022 in numbers",{"_ref":31,"_type":13},"image-21d8db28cd1bbe29c6c986dd4798ec9ec79ace1b-1024x680-png",{"_createdAt":33,"_id":34,"_rev":35,"_type":36,"_updatedAt":37,"activeAnnouncement":8,"language":38,"mainFooter":39,"mainNav":136,"mainNavigation":138},"2024-02-06T12:02:28Z","singleton-theme-en-gb","CN2pBk1WpK4NVdJfb13Ury","theme","2024-07-02T08:12:59Z","en-gb",{"footnote":8,"legalLinks":40,"pageLinks":86,"socialLinks":107},[41,50,55,60,65,70,75,81],{"_key":42,"_type":43,"newWindow":44,"otherLocales":45,"reference":46,"title":49},"ab6dda49fca4","link.internal",true,false,{"_type":47,"audienceRef":8,"locale":38,"slug":48},"legalPages","\u002Flegal","Legal",{"_key":51,"_type":43,"newWindow":44,"otherLocales":45,"reference":52,"title":54},"8102cc9594e9",{"_type":47,"audienceRef":8,"locale":38,"slug":53},"\u002Flegal\u002Fprivacy","Privacy Policy",{"_key":56,"_type":43,"newWindow":44,"otherLocales":45,"reference":57,"title":59},"b1d0cdd932d7",{"_type":47,"audienceRef":8,"locale":38,"slug":58},"\u002Flegal\u002Fcookie-policy","Cookie Policy",{"_key":61,"_type":43,"newWindow":44,"otherLocales":45,"reference":62,"title":64},"3834fb712b92",{"_type":47,"audienceRef":8,"locale":38,"slug":63},"\u002Flegal\u002Fterms-and-conditions-using-the-app","Terms & Conditions",{"_key":66,"_type":43,"newWindow":44,"otherLocales":45,"reference":67,"title":69},"1efe632e3984",{"_type":47,"audienceRef":8,"locale":38,"slug":68},"\u002Flegal\u002Fcontact-us","Contact us",{"_key":71,"_type":43,"newWindow":44,"otherLocales":45,"reference":72,"title":74},"5a9de968a793",{"_type":47,"audienceRef":8,"locale":38,"slug":73},"\u002Flegal\u002Fdsa-disclosure","DSA Disclosure",{"_key":76,"_type":43,"newWindow":44,"otherLocales":45,"reference":77,"title":80},"3c4dbd3cc963",{"_type":78,"audienceRef":8,"locale":38,"slug":79},"pages","\u002Ftgtg-claims","Food Waste Sources",{"_key":82,"_type":83,"newWindow":44,"title":84,"url":85},"98a484da1f95","link.external","Status","https:\u002F\u002Fstatus.toogoodtogo.com\u002F",[87,93,98,103],{"_key":88,"_type":43,"newWindow":8,"otherLocales":45,"reference":89,"title":92},"5b7e3a106f9e",{"_type":90,"audienceRef":8,"locale":38,"slug":91},"careerPages","\u002Fcareers","Careers",{"_key":94,"_type":43,"newWindow":8,"otherLocales":45,"reference":95,"title":97},"50962d914fe4",{"_type":78,"audienceRef":8,"locale":38,"slug":96},"\u002Fpress","Press",{"_key":99,"_type":43,"newWindow":8,"otherLocales":45,"reference":100,"title":102},"78914bcedf91",{"_type":78,"audienceRef":8,"locale":38,"slug":101},"\u002Fsupport","Support",{"_key":104,"_type":83,"newWindow":44,"title":105,"url":106},"280fc737f6b5","Mystore","https:\u002F\u002Fstore.toogoodtogo.com\u002Flogin",[108,114,118,122,127,131],{"_key":109,"_type":110,"icon":111,"title":112,"url":113},"98a17a45c700","link.social","Linkedin","LinkedIn","https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Ftoo-good-to-go",{"_key":115,"_type":110,"icon":116,"title":116,"url":117},"fd26a3b7a123","Instagram","https:\u002F\u002Fwww.instagram.com\u002Ftoogoodtogo.uk",{"_key":119,"_type":110,"icon":120,"title":120,"url":121},"5a6f37dc5cfe","Facebook","https:\u002F\u002Fwww.facebook.com\u002FtoogoodtogoUK",{"_key":123,"_type":110,"icon":124,"title":125,"url":126},"7abf4217cfde","Tiktok","Tik Tok","https:\u002F\u002Fwww.tiktok.com\u002F@toogoodtogo",{"_key":128,"_type":110,"icon":129,"title":129,"url":130},"c949f075e758","Youtube","https:\u002F\u002Fwww.youtube.com\u002Fchannel\u002FUC3MUjO_YyZUvn49DJXuqjog",{"_key":132,"_type":110,"icon":133,"title":134,"url":135},"31d5e2c397ef","X_icon","X","https:\u002F\u002Ftwitter.com\u002Ftoogoodtogo",{"_ref":137,"_type":13},"b29e7acc-ddbd-4620-92dc-a40618d19879",{"menuActions":139,"mobileHeaderActionKey":141,"topLevelMenuItems":160},[140,148,155],{"_key":141,"_type":142,"appstoreLink":143,"button":8,"externalLink":8,"internalLink":8,"ssuLink":8},"c4556eb27d1e","newHeaderAction.appstoreLink",{"_type":144,"buttonColor":145,"buttonText":146,"variant":147},"appstoreLink","white","Download app","automatic",{"_key":149,"_type":150,"appstoreLink":8,"button":8,"externalLink":8,"internalLink":8,"ssuLink":151},"04aa9fadaca7","newHeaderAction.ssuLink",{"_type":152,"newWindow":44,"title":153,"url":154},"link.ssu","Sign up as Business","https:\u002F\u002Fstore.toogoodtogo.com\u002Fonboarding",{"_key":156,"_type":157,"appstoreLink":8,"button":8,"externalLink":158,"internalLink":8,"ssuLink":8},"3cda912b7da1","newHeaderAction.externalLink",{"_type":83,"newWindow":44,"title":159,"url":106},"MyStore login",[161,244],{"additionalInfo":8,"submenuLists":162,"title":243},[163,188,224],{"submenuListItems":164,"submenuListTitle":187},[165,170,175,181],{"_key":166,"_type":43,"newWindow":45,"otherLocales":45,"reference":167,"title":169},"7e521bffb4f4",{"_type":78,"audienceRef":8,"locale":38,"slug":168},"\u002Fhow-to-collect-too-good-to-go","How to collect a Too Good To Go surprise bag?",{"_key":171,"_type":43,"newWindow":45,"otherLocales":45,"reference":172,"title":174},"55fc08873ca7",{"_type":78,"audienceRef":8,"locale":38,"slug":173},"\u002Fhow-does-the-app-work","How does the app work?",{"_key":176,"_type":43,"newWindow":45,"otherLocales":45,"reference":177,"title":180},"871b214faadf",{"_type":178,"audienceRef":8,"locale":38,"slug":179},"aboutUs.pages","\u002Fabout-us\u002Fin-my-area","Too Good To Go in my area",{"_key":182,"_type":43,"newWindow":45,"otherLocales":45,"reference":183,"title":186},"05aa66a0da68",{"_type":184,"audienceRef":8,"locale":38,"slug":185},"surpriseBagHome","\u002Ffind","Save good food near you","The app",{"submenuListItems":189,"submenuListTitle":223},[190,195,200,205,210,213,218],{"_key":191,"_type":43,"newWindow":45,"otherLocales":45,"reference":192,"title":194},"c8cffc4e7ba6",{"_type":178,"audienceRef":8,"locale":38,"slug":193},"\u002Fabout-us","About Too Good To Go",{"_key":196,"_type":43,"newWindow":45,"otherLocales":45,"reference":197,"title":199},"b6d03d93b9d4",{"_type":178,"audienceRef":8,"locale":38,"slug":198},"\u002Fabout-us\u002Four-history","Our history",{"_key":201,"_type":43,"newWindow":45,"otherLocales":45,"reference":202,"title":204},"c344b2df9c50",{"_type":178,"audienceRef":8,"locale":38,"slug":203},"\u002Fabout-us\u002Fb-corp","B Corp",{"_key":206,"_type":43,"newWindow":45,"otherLocales":45,"reference":207,"title":209},"29deedcf3258",{"_type":178,"audienceRef":8,"locale":38,"slug":208},"\u002Fabout-us\u002Fesg","ESG",{"_key":211,"_type":43,"newWindow":45,"otherLocales":45,"reference":212,"title":92},"04aa0ffcb7d7",{"_type":90,"audienceRef":8,"locale":38,"slug":91},{"_key":214,"_type":43,"newWindow":45,"otherLocales":45,"reference":215,"title":217},"93019fdae179",{"_type":178,"audienceRef":8,"locale":38,"slug":216},"\u002Fabout-us\u002Feducation-hub","Education hub",{"_key":219,"_type":43,"newWindow":45,"otherLocales":45,"reference":220,"title":222},"66a80d3bb9ba",{"_type":78,"audienceRef":8,"locale":38,"slug":221},"\u002Fimpact-report","Impact report","About us",{"submenuListItems":225,"submenuListTitle":242},[226,232,237],{"_key":227,"_type":43,"newWindow":45,"otherLocales":45,"reference":228,"title":231},"c122b5875eb6",{"_type":229,"audienceRef":8,"locale":38,"slug":230},"aboutFoodWaste.pages","\u002Fabout-food-waste","Food waste facts",{"_key":233,"_type":43,"newWindow":45,"otherLocales":45,"reference":234,"title":236},"1af99c34c706",{"_type":78,"audienceRef":8,"locale":38,"slug":235},"\u002Fresources","Resources",{"_key":238,"_type":43,"newWindow":45,"otherLocales":45,"reference":239,"title":241},"2031d644daf3",{"_type":78,"audienceRef":8,"locale":38,"slug":240},"\u002Fblog","Too Good To Go blog","About food waste","About",{"additionalInfo":245,"submenuLists":289,"title":319},[246,258,275],{"_key":247,"_type":248,"children":249,"markDefs":256,"style":257},"2f2081949b17","block",[250],{"_key":251,"_type":252,"marks":253,"text":255},"de48180e7a1e","span",[254],"strong","Current stats",[],"normal",{"_key":259,"_type":248,"children":260,"markDefs":274,"style":257},"2bc02d98676e",[261,265,270],{"_key":262,"_type":252,"marks":263,"text":264},"8e24a284b0e1",[],"\n",{"_key":266,"_type":267,"dataType":268,"text":269},"773476370e44","data","statistics","120 million",{"_key":271,"_type":252,"marks":272,"text":273},"2fb155b16f58",[]," registered users on the Too Good To Go app.\n",[],{"_key":276,"_type":248,"children":277,"markDefs":288,"style":257},"cd7276eb0170",[278,281,284],{"_key":271,"_type":252,"marks":279,"text":280},[],"And ",{"_key":282,"_type":267,"dataType":268,"text":283},"a5fccdd5cde2","180,000",{"_key":285,"_type":252,"marks":286,"text":287},"26f0702a1ceb",[]," businesses.",[],[290],{"submenuListItems":291,"submenuListTitle":318},[292,298,303,308,313],{"_key":293,"_type":43,"newWindow":45,"otherLocales":45,"reference":294,"title":297},"c17bfe49d287",{"_type":295,"audienceRef":8,"locale":38,"slug":296},"businessSolutions.solution","\u002Fsurplus-food-marketplace","Marketplace surprise bags",{"_key":299,"_type":43,"newWindow":45,"otherLocales":45,"reference":300,"title":302},"b66fb4054d32",{"_type":295,"audienceRef":8,"locale":38,"slug":301},"\u002Fplatform","Too Good To Go Platform",{"_key":304,"_type":43,"newWindow":45,"otherLocales":45,"reference":305,"title":307},"af0e65ac8677",{"_type":295,"audienceRef":8,"locale":38,"slug":306},"\u002Flook-smell-taste","Date Labeling initiative",{"_key":309,"_type":43,"newWindow":45,"otherLocales":45,"reference":310,"title":312},"ffbc499b97cb",{"_type":295,"audienceRef":8,"locale":38,"slug":311},"\u002Fsurplus-food-parcels","Too Good To Go Parcels",{"_key":314,"_type":43,"newWindow":45,"otherLocales":45,"reference":315,"title":317},"564599778b7a",{"_type":78,"audienceRef":8,"locale":38,"slug":316},"\u002Ffood-waste-solution","Find out more","Business solutions","Business",{"blog":321,"careers":322,"pressReleases":323},"blog","careers","press",{"Facebook":325,"FacebookAPIKey":326,"Instagram":117,"LinkedIn":113,"TikTok":8,"Twitter":135,"YouTube":8},"https:\u002F\u002Fwww.facebook.com\u002FtoogoodtogoUK\u002F","1748625462282772",{"page":328},{"_id":329,"_translations":330,"_type":334,"browserLocaleRedirect":8,"content":335,"hideHeader":8,"language":38,"pageVisibility":1563,"parent":1564,"seoSocial":1566,"slug":332,"title":333},"15ad9cbc-3337-4514-b8a9-ae45bb92faa9",[8,331,8,8],{"language":38,"slug":332,"title":333},"\u002Fb2b\u002Fhow-much-social-media-advertising-cost","Blog Article - Social media advertising cost","acquisitionB2BPages",[336,369,416,486,508,555,633,648,688,757,772,850,910,1041,1077,1166,1181,1414,1513],{"_key":337,"_type":338,"content":339,"image":362,"mediaType":365,"theme":366,"variant":367,"video":368},"tmi0vfdwdya2","modularContentBlocks.outer.subHero",[340],{"_key":341,"_type":342,"description":343,"preTitle":8,"size":352,"title":353,"variant":352},"vek5s1k7bxa8","modularContentBlocks.inner.title",[344],{"_key":345,"_type":248,"children":346,"markDefs":351,"style":257},"86ea9dbf9615",[347],{"_key":348,"_type":252,"marks":349,"text":350},"40f8e0ea85cc0",[],"Social media platforms are powerful tools for food businesses like bakeries, coffee shops, and quick-service restaurants. They help you connect with local customers, promote your products, and build a loyal following. Understanding the costs of advertising on these platforms can help you make the most of your marketing budget.",[],"default",[354],{"_key":355,"_type":248,"children":356,"markDefs":361,"style":257},"GZyjLe6U5nxM0R9gPkIU4y",[357],{"_key":358,"_type":252,"marks":359,"text":360},"GZyjLe6U5nxM0R9gPkIU7I",[],"How much does social media advertising cost for small businesses?",[],{"asset":363},{"_ref":364,"_type":13},"image-b2aca09ebe17a9c23625de8448f30642aa2fb613-3840x2560-png","image","light","mediaCenter",{},{"_key":370,"_type":371,"alignment":372,"content":373,"extraSpacing":45,"image":410,"loading":412,"subImage":413,"theme":414,"variant":415},"74b0bb9f0516","modularContentBlocks.outer.section","center",[374],{"_key":375,"_type":342,"description":376,"preTitle":8,"size":352,"title":401,"variant":352},"wlgm4zkuw5un",[377],{"_key":378,"_type":248,"children":379,"markDefs":400,"style":257},"f4ee11ad8edd",[380,384,388,392,396],{"_key":381,"_type":252,"marks":382,"text":383},"51ecf94d5c78",[],"When using platforms like Facebook or Instagram, your content can appear as either ",{"_key":385,"_type":252,"marks":386,"text":387},"cdfd3871e831",[254],"organic posts",{"_key":389,"_type":252,"marks":390,"text":391},"c6ef5e8d1934",[]," or ",{"_key":393,"_type":252,"marks":394,"text":395},"35e783b6b7cb",[254],"boosted posts",{"_key":397,"_type":252,"marks":398,"text":399},"8925bc934a7b",[],". Here's how they differ and how you can use them for your food business.",[],[402],{"_key":403,"_type":248,"children":404,"markDefs":409,"style":257},"GZyjLe6U5nxM0R9gPkIU9c",[405],{"_key":406,"_type":252,"marks":407,"text":408},"GZyjLe6U5nxM0R9gPkIUBw",[],"Organic Posts vs. Boosted Posts: What’s the Difference?",[],{"_type":411,"fit":27},"imageWithAlt","lazy",{"_type":411,"fit":27},"dark-alt","noImage",{"_key":417,"_type":371,"alignment":372,"content":418,"extraSpacing":45,"image":484,"loading":412,"subImage":485,"theme":366,"variant":415},"gyk256g2csvx",[419,442],{"_key":420,"_type":421,"text":422},"1f5c5acae415","modularContentBlocks.inner.baseText",[423,433],{"_key":424,"_type":248,"children":425,"markDefs":431,"style":432,"tableData":8},"17f18aaf67e4",[426],{"_key":427,"_type":252,"marks":428,"text":430},"859eef6e41690",[429],"em","Organic Posts",[],"h3",{"_key":434,"_type":248,"children":435,"markDefs":440,"style":441,"tableData":8},"21c5cc326f0a",[436],{"_key":437,"_type":252,"marks":438,"text":439},"53a65eb691af0",[],"Organic posts are the updates you share on your social media profile for free. They’re perfect for showcasing:",[],"body-large",{"_key":443,"_type":444,"button":45,"items":445},"hczaedd5fxli","modularContentBlocks.inner.statistics",[446,460,473],{"_key":447,"_type":448,"content":449,"context":458,"icon":459},"08526b4cb95d","onetime",[450],{"_key":451,"_type":248,"children":452,"markDefs":457,"style":257},"a58c5431b346",[453],{"_key":454,"_type":252,"marks":455,"text":456},"599b46d814f20",[],"Like a coffee and pastry combo",[],"Daily specials","Instore_Discounting",{"_key":461,"_type":448,"content":462,"context":471,"icon":472},"60598b2a7bcf39d561b9663877a52bb1",[463],{"_key":464,"_type":248,"children":465,"markDefs":470,"style":257},"8d65749da43d",[466],{"_key":467,"_type":252,"marks":468,"text":469},"b78be7a0e2140",[],"Such as baking your bread or brewing coffee.",[],"Behind-the-scenes content","Intelligent_Recommendations",{"_key":474,"_type":448,"content":475,"context":482,"icon":483},"3ef6b7807e766c7d93a2d112d5e7664f",[476],{"_key":451,"_type":248,"children":477,"markDefs":481,"style":257},[478],{"_key":454,"_type":252,"marks":479,"text":480},[],"Show positive customer reviews or testimonials",[],"Customer Reviews","Very-Happy",{},{},{"_key":487,"_type":371,"alignment":488,"content":489,"extraSpacing":45,"image":505,"loading":412,"subImage":506,"theme":507,"variant":415},"fd9186356f60","left",[490],{"_key":491,"_type":421,"text":492},"2665y0cyesw0",[493],{"_key":494,"_type":248,"children":495,"markDefs":504,"style":441,"tableData":8},"1f72597a735c",[496,500],{"_key":497,"_type":252,"marks":498,"text":499},"364a3c0e96ad0",[254],"What are the limitations:",{"_key":501,"_type":252,"marks":502,"text":503},"364a3c0e96ad1",[]," Organic posts are only shown to a small portion (5–10%) of your followers. Even if you have a loyal customer base, many of them may not see your updates unless they frequently engage with your profile.",[],{"_type":411,"fit":27},{"_type":411,"fit":27},"light-alt",{"_key":509,"_type":371,"alignment":372,"content":510,"extraSpacing":45,"image":553,"loading":412,"subImage":554,"theme":366,"variant":415},"15146beae101854f85236785b7a0f6b0",[511,530],{"_key":512,"_type":421,"text":513},"a3pzaryqb9ib",[514,522],{"_key":515,"_type":248,"children":516,"markDefs":521,"style":432,"tableData":8},"abf87268a6d6",[517],{"_key":518,"_type":252,"marks":519,"text":520},"b326a368eb73",[429],"Boosted Posts",[],{"_key":523,"_type":248,"children":524,"markDefs":529,"style":441,"tableData":8},"ea212fa7483d",[525],{"_key":526,"_type":252,"marks":527,"text":528},"5d9b7eb788a60",[],"Boosted posts are organic posts you pay to promote, allowing them to reach more people. You would want to boost a post to:",[],{"_key":443,"_type":444,"button":45,"items":531},[532,539,546],{"_key":447,"_type":448,"content":533,"context":458,"icon":459},[534],{"_key":451,"_type":248,"children":535,"markDefs":538,"style":257},[536],{"_key":454,"_type":252,"marks":537,"text":456},[],[],{"_key":461,"_type":448,"content":540,"context":471,"icon":472},[541],{"_key":464,"_type":248,"children":542,"markDefs":545,"style":257},[543],{"_key":467,"_type":252,"marks":544,"text":469},[],[],{"_key":474,"_type":448,"content":547,"context":482,"icon":483},[548],{"_key":451,"_type":248,"children":549,"markDefs":552,"style":257},[550],{"_key":454,"_type":252,"marks":551,"text":480},[],[],{},{},{"_key":556,"_type":371,"alignment":488,"content":557,"extraSpacing":45,"image":631,"loading":412,"subImage":632,"theme":507,"variant":415},"b4b37e04738ec43052f8c5edbaf0c212",[558],{"_key":559,"_type":421,"text":560},"vzpgx5xozyca",[561,569,583,595,607],{"_key":562,"_type":248,"children":563,"markDefs":568,"style":432,"tableData":8},"70d3ef456d3b",[564],{"_key":565,"_type":252,"marks":566,"text":567},"fa369c1e9d2e0",[429],"BENEFITS OF BOOSTING",[],{"_key":570,"_type":248,"children":571,"level":580,"listItem":581,"markDefs":582,"style":257,"tableData":8},"8bf6976183f0",[572,576],{"_key":573,"_type":252,"marks":574,"text":575},"186822684c5f0",[254],"Wider Reach:",{"_key":577,"_type":252,"marks":578,"text":579},"186822684c5f1",[]," Get your post in front of people beyond your followers, such as locals or food enthusiasts.",1,"tick",[],{"_key":584,"_type":248,"children":585,"level":580,"listItem":581,"markDefs":594,"style":257,"tableData":8},"041d79b5e7af",[586,590],{"_key":587,"_type":252,"marks":588,"text":589},"3ccb18ec55940",[254],"Targeting Options:",{"_key":591,"_type":252,"marks":592,"text":593},"3ccb18ec55941",[]," Reach specific groups, like nearby office workers who might stop by for lunch.",[],{"_key":596,"_type":248,"children":597,"level":580,"listItem":581,"markDefs":606,"style":257,"tableData":8},"65f70c6e7174",[598,602],{"_key":599,"_type":252,"marks":600,"text":601},"8c4e2e07186b0",[254],"Low Cost:",{"_key":603,"_type":252,"marks":604,"text":605},"8c4e2e07186b1",[]," Start with as little as €10–€50 to see noticeable results.",[],{"_key":608,"_type":248,"children":609,"markDefs":630,"style":257,"tableData":8},"c010a2d99b65",[610,614,618,622,626],{"_key":611,"_type":252,"marks":612,"text":613},"66878636e2920",[],"Boosting is a ",{"_key":615,"_type":252,"marks":616,"text":617},"4b4a26fa7a54",[254,429],"simple",{"_key":619,"_type":252,"marks":620,"text":621},"9fb740b2efa8",[]," and ",{"_key":623,"_type":252,"marks":624,"text":625},"d062c37a60cb",[254,429],"affordable",{"_key":627,"_type":252,"marks":628,"text":629},"0cd819d4cb90",[]," way for food businesses to stand out without the complexity of creating full ad campaigns or investing too much money. You have full control over your budget and cost and if you see no results, you can always stop spending the campaign which will stop your spending immediately.",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":634,"_type":371,"alignment":372,"content":635,"extraSpacing":45,"image":646,"loading":412,"subImage":647,"theme":414,"variant":415},"061aae4610fd71a5018f50c4f6c7af37",[636],{"_key":375,"_type":342,"description":8,"preTitle":8,"size":352,"title":637,"variant":352},[638],{"_key":639,"_type":248,"children":640,"markDefs":645,"style":257},"GZyjLe6U5nxM0R9gPkIUEG",[641],{"_key":642,"_type":252,"marks":643,"text":644},"GZyjLe6U5nxM0R9gPkIUGa",[],"Understanding the Pricing of Social Media Advertising Plattforms: A Quick Guide for Food Businesses",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":649,"_type":371,"alignment":488,"content":650,"extraSpacing":45,"image":686,"loading":412,"subImage":687,"theme":366,"variant":415},"xv3vxp7jskmu",[651],{"_key":652,"_type":421,"text":653},"lfwi9s3z8ykg",[654,662,670,678],{"_key":655,"_type":248,"children":656,"markDefs":661,"style":441,"tableData":8},"f87fe97a01c6",[657],{"_key":658,"_type":252,"marks":659,"text":660},"8e3edf1f231e",[],"These days, it’s almost impossible to scroll through social media without coming across an ad. And there’s a good reason for that, advertising on social media works! It’s especially great for promoting food, where platforms like Instagram and Facebook let you grab people’s attention with eye-catching visuals.",[],{"_key":663,"_type":248,"children":664,"markDefs":669,"style":441,"tableData":8},"9973f838626f",[665],{"_key":666,"_type":252,"marks":667,"text":668},"260d7a551f3b",[],"",[],{"_key":671,"_type":248,"children":672,"markDefs":677,"style":441,"tableData":8},"40d80cfd64d2",[673],{"_key":674,"_type":252,"marks":675,"text":676},"63ae508924c8",[],"Here’s how it works: social media platforms use an auction system. If several advertisers want to show their ad to the same person, the one who bids the highest gets the spot. Pretty straightforward, right?",[],{"_key":679,"_type":248,"children":680,"markDefs":685,"style":441,"tableData":8},"7152eeef2b8d",[681],{"_key":682,"_type":252,"marks":683,"text":684},"a44476c2389a",[],"When it comes to pricing, platforms like Instagram and Facebook mainly work with:",[],{},{},{"_key":689,"_type":371,"alignment":488,"content":690,"extraSpacing":45,"image":755,"loading":412,"subImage":756,"theme":507,"variant":415},"4bff62f55d89",[691],{"_key":692,"_type":421,"text":693},"5wzr15sifolr",[694,703,711,723,731,739],{"_key":695,"_type":248,"children":696,"markDefs":701,"style":702,"tableData":8},"f025415b4282",[697],{"_key":698,"_type":252,"marks":699,"text":700},"022afad3673f",[254],"1. Cost-per-click (CPC)",[],"h4",{"_key":704,"_type":248,"children":705,"markDefs":710,"style":441,"tableData":8},"4a19eae74194",[706],{"_key":707,"_type":252,"marks":708,"text":709},"e1d7965a4d78",[],"You pay each time someone clicks on your ad. ",[],{"_key":712,"_type":248,"children":713,"markDefs":722,"style":441,"tableData":8},"e03e6a1f3021",[714,718],{"_key":715,"_type":252,"marks":716,"text":717},"bd3f31e5e6e7",[254],"Example: ",{"_key":719,"_type":252,"marks":720,"text":721},"f8b9053b3f97",[],"Promote a post that redirects users to your bakery’s website on click. If 100 people click on it at €0.50 per click, you’ll pay €50.",[],{"_key":724,"_type":248,"children":725,"markDefs":730,"style":702,"tableData":8},"ccdf59fcf5b4",[726],{"_key":727,"_type":252,"marks":728,"text":729},"3ebe37bb534e",[254],"2. Cost-per-thousand-impressions (CPM)",[],{"_key":732,"_type":248,"children":733,"markDefs":738,"style":441,"tableData":8},"9d4fc6e4fe71",[734],{"_key":735,"_type":252,"marks":736,"text":737},"c0d097194134",[],"You pay for every 1,000 times your ad is shown to people.",[],{"_key":740,"_type":248,"children":741,"markDefs":754,"style":441,"tableData":8},"9995dd0a8c09",[742,746,750],{"_key":743,"_type":252,"marks":744,"text":745},"0fdd3aa07bd9",[],"Ideal for raising awareness about new offerings, such as a loyalty program or a seasonal menu. ",{"_key":747,"_type":252,"marks":748,"text":749},"9b1adaab8d50",[254],"Typical costs:",{"_key":751,"_type":252,"marks":752,"text":753},"0befdb625a25",[]," €5–€12 per 1,000 views.",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":758,"_type":371,"alignment":488,"content":759,"extraSpacing":45,"image":770,"loading":412,"subImage":771,"theme":414,"variant":415},"56e65070201a1fa9918d082d902b9b10",[760],{"_key":375,"_type":342,"description":8,"preTitle":8,"size":352,"title":761,"variant":352},[762],{"_key":763,"_type":248,"children":764,"markDefs":769,"style":257},"GZyjLe6U5nxM0R9gPkIUIu",[765],{"_key":766,"_type":252,"marks":767,"text":768},"GZyjLe6U5nxM0R9gPkIULE",[],"How Much Should Food Businesses Spend on Social Media Advertising?",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":773,"_type":371,"alignment":488,"content":774,"extraSpacing":45,"image":848,"loading":412,"subImage":849,"theme":366,"variant":415},"951aafa14ab9dd00df87d5e4406b01b4",[775],{"_key":692,"_type":421,"text":776},[777,785,793,801,808,821,829,840],{"_key":778,"_type":248,"children":779,"markDefs":784,"style":432,"tableData":8},"1c569d78a252",[780],{"_key":781,"_type":252,"marks":782,"text":783},"2e78aeecacfd0",[429],"Facebook and Instagram Ads for Local Campaigns",[],{"_key":786,"_type":248,"children":787,"markDefs":792,"style":441,"tableData":8},"1a9a654ad1ee",[788],{"_key":789,"_type":252,"marks":790,"text":791},"bc3107604c460",[],"Unlike advertising on the radio or in the local newspaper, getting started with social media ads doesn’t require a big budget. The best part? You’re in control! You can start or pause your campaigns on platforms like Facebook or Instagram anytime.",[],{"_key":794,"_type":248,"children":795,"markDefs":800,"style":441,"tableData":8},"be6fb475ef1d",[796],{"_key":797,"_type":252,"marks":798,"text":799},"57c53c4676d90",[],"If you’re a bakery, coffee shop, or restaurant looking to reach local customers, here’s a quick idea of what you can expect in terms of costs:",[],{"_key":802,"_type":248,"children":803,"markDefs":807,"style":257,"tableData":8},"df080f1a2547",[804],{"_key":805,"_type":252,"marks":806,"text":668},"fd03734d0aff",[],[],{"_key":809,"_type":248,"children":810,"markDefs":819,"style":820,"tableData":8},"40f2e9bef2d5",[811,815],{"_key":812,"_type":252,"marks":813,"text":814},"7d42476a26770",[254],"CPC (Cost-per-click):",{"_key":816,"_type":252,"marks":817,"text":818},"7d42476a26771",[]," ",[],"h5-tenon",{"_key":822,"_type":248,"children":823,"markDefs":828,"style":441,"tableData":8},"12777af22273",[824],{"_key":825,"_type":252,"marks":826,"text":827},"b7d5a0a779e7",[],"€0.30–€1.00.",[],{"_key":830,"_type":248,"children":831,"markDefs":839,"style":820,"tableData":8},"e4af0c66c78b",[832,836],{"_key":833,"_type":252,"marks":834,"text":835},"48575771af9d0",[254],"CPM (Cost-per-thousand-impressions):",{"_key":837,"_type":252,"marks":838,"text":818},"48575771af9d1",[],[],{"_key":841,"_type":248,"children":842,"markDefs":847,"style":441,"tableData":8},"f5176ae7ef3b",[843],{"_key":844,"_type":252,"marks":845,"text":846},"d9b4355283d7",[],"€5–€12.",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":851,"_type":371,"alignment":488,"content":852,"extraSpacing":45,"image":908,"loading":412,"subImage":909,"theme":507,"variant":415},"b9b7bf34ca300fc2fe4da8d398e68fcb",[853],{"_key":692,"_type":421,"text":854},[855,863,874,882,889,900],{"_key":856,"_type":248,"children":857,"markDefs":862,"style":702,"tableData":8},"6b93bc8a8bd7",[858],{"_key":859,"_type":252,"marks":860,"text":861},"74a61e9a72810",[254],"Suggested Monthly Budgets",[],{"_key":864,"_type":248,"children":865,"markDefs":873,"style":820,"tableData":8},"1be68b420634",[866,870],{"_key":867,"_type":252,"marks":868,"text":869},"67f362de4263",[254],"Small Budget (€100–€300):",{"_key":871,"_type":252,"marks":872,"text":818},"6fe3ccaa0f611",[],[],{"_key":875,"_type":248,"children":876,"markDefs":881,"style":441,"tableData":8},"b64227cffe40",[877],{"_key":878,"_type":252,"marks":879,"text":880},"fb8b9a71070e",[],"Great for promoting daily specials or new menu items.",[],{"_key":883,"_type":248,"children":884,"markDefs":888,"style":257,"tableData":8},"2ce53d20d215",[885],{"_key":886,"_type":252,"marks":887,"text":668},"3885ad40fd3f",[],[],{"_key":890,"_type":248,"children":891,"markDefs":899,"style":820,"tableData":8},"35f4b49d3b44",[892,896],{"_key":893,"_type":252,"marks":894,"text":895},"9f332c69d8920",[254],"Larger Budget (€500–€1,500):",{"_key":897,"_type":252,"marks":898,"text":818},"9f332c69d8921",[],[],{"_key":901,"_type":248,"children":902,"markDefs":907,"style":441,"tableData":8},"0d07fe9a1bed",[903],{"_key":904,"_type":252,"marks":905,"text":906},"2c6687ba2712",[],"Ideal for launching seasonal campaigns or hosting events.",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":911,"_type":371,"alignment":488,"content":912,"extraSpacing":45,"image":1039,"loading":412,"subImage":1040,"theme":366,"variant":415},"0150cdfda88ceb9f0527153b9c700ab6",[913],{"_key":692,"_type":421,"text":914},[915,923,931,938,949,957,968,976,984,992,1000,1008,1016,1024,1031],{"_key":916,"_type":248,"children":917,"markDefs":922,"style":432,"tableData":8},"70da3cb619d7",[918],{"_key":919,"_type":252,"marks":920,"text":921},"164e2e7d27970",[429],"Track Results on your Social Media Ads",[],{"_key":924,"_type":248,"children":925,"markDefs":930,"style":441,"tableData":8},"edfab2a419b1",[926],{"_key":927,"_type":252,"marks":928,"text":929},"0abb9a68464f0",[],"Unlike offline advertising, social media makes it easy to track your results. While there are plenty of metrics to consider, here are the key ones to focus on:",[],{"_key":932,"_type":248,"children":933,"markDefs":937,"style":257,"tableData":8},"a9fc5147e4d9",[934],{"_key":935,"_type":252,"marks":936,"text":668},"a49613971bf7",[],[],{"_key":939,"_type":248,"children":940,"markDefs":948,"style":820,"tableData":8},"e64a1958f05f",[941,945],{"_key":942,"_type":252,"marks":943,"text":944},"56eb3d02b6a00",[254],"Reach:",{"_key":946,"_type":252,"marks":947,"text":818},"56eb3d02b6a01",[],[],{"_key":950,"_type":248,"children":951,"markDefs":956,"style":441,"tableData":8},"e8d3ba26b45d",[952],{"_key":953,"_type":252,"marks":954,"text":955},"ba59e2e4a2e3",[],"The number of unique people who see your ad.",[],{"_key":958,"_type":248,"children":959,"markDefs":967,"style":820,"tableData":8},"30d34f6fa60c",[960,964],{"_key":961,"_type":252,"marks":962,"text":963},"e9c33dba68990",[254],"Engagement:",{"_key":965,"_type":252,"marks":966,"text":818},"e9c33dba68991",[],[],{"_key":969,"_type":248,"children":970,"markDefs":975,"style":441,"tableData":8},"67e5479a58d6",[971],{"_key":972,"_type":252,"marks":973,"text":974},"071521fc422d",[],"Likes, comments, shares, or clicks.",[],{"_key":977,"_type":248,"children":978,"markDefs":983,"style":820,"tableData":8},"a780bbcd89b3",[979],{"_key":980,"_type":252,"marks":981,"text":982},"d7a8d9779a7b0",[254],"Clicks:",[],{"_key":985,"_type":248,"children":986,"markDefs":991,"style":441,"tableData":8},"c121caa14277",[987],{"_key":988,"_type":252,"marks":989,"text":990},"d7a8d9779a7b1",[],"See if customers are visiting your website or checking your menu.",[],{"_key":993,"_type":248,"children":994,"markDefs":999,"style":820,"tableData":8},"2196c55544f5",[995],{"_key":996,"_type":252,"marks":997,"text":998},"1a6efe513b540",[254],"Cost-per-click (CPC):",[],{"_key":1001,"_type":248,"children":1002,"markDefs":1007,"style":441,"tableData":8},"191b2d7afb95",[1003],{"_key":1004,"_type":252,"marks":1005,"text":1006},"1a6efe513b541",[],"Lower CPC means more efficient spending.",[],{"_key":1009,"_type":248,"children":1010,"markDefs":1015,"style":820,"tableData":8},"05be368152e2",[1011],{"_key":1012,"_type":252,"marks":1013,"text":1014},"c456760bdba50",[254],"Conversions:",[],{"_key":1017,"_type":248,"children":1018,"markDefs":1023,"style":441,"tableData":8},"cd435084cbd4",[1019],{"_key":1020,"_type":252,"marks":1021,"text":1022},"c456760bdba51",[],"Actions like placing an order or visiting your location.",[],{"_key":1025,"_type":248,"children":1026,"markDefs":1030,"style":257,"tableData":8},"8f441e6fc614",[1027],{"_key":1028,"_type":252,"marks":1029,"text":668},"995e47704e1d",[],[],{"_key":1032,"_type":248,"children":1033,"markDefs":1038,"style":441,"tableData":8},"f35daa5ab608",[1034],{"_key":1035,"_type":252,"marks":1036,"text":1037},"752ed7c281b90",[],"By focusing on these simple metrics, you'll gain a clearer understanding of how your ads are performing and be able to make more informed decisions on how to adjust your strategy. Start small, learn along the way, and refine your ads to get the most value out of your investment while effectively promoting your food business.",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":1042,"_type":371,"alignment":488,"content":1043,"extraSpacing":45,"image":1075,"loading":412,"subImage":1076,"theme":507,"variant":415},"2545b55e5be8bf8c40cf87020277e929",[1044],{"_key":692,"_type":421,"text":1045},[1046,1054,1062,1067],{"_key":1047,"_type":248,"children":1048,"markDefs":1053,"style":432,"tableData":8},"b59e3febb420",[1049],{"_key":1050,"_type":252,"marks":1051,"text":1052},"175e5634ab4f0",[429],"Which Ad Formats are Suitable for Food Businesses",[],{"_key":1055,"_type":248,"children":1056,"markDefs":1061,"style":441,"tableData":8},"5db5a69870ba",[1057],{"_key":1058,"_type":252,"marks":1059,"text":1060},"a59958fab9460",[],"These platforms are ideal for food businesses because they let you visually showcase your dishes while targeting specific local audiences. The platforms give many different targeting options based on people’s interest or demographics. It is possible for example to target local food lovers, people interested in dining out, or those searching for sustainable dining options.",[],{"_key":1017,"_type":248,"children":1063,"markDefs":1066,"style":441,"tableData":8},[1064],{"_key":1020,"_type":252,"marks":1065,"text":668},[],[],{"_key":1068,"_type":248,"children":1069,"markDefs":1074,"style":441,"tableData":8},"96d1a9431edc",[1070],{"_key":1071,"_type":252,"marks":1072,"text":1073},"161196c42a970",[],"Ad formats that work especially well for bakeries, coffee shops, and restaurants include:",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":1078,"_type":1079,"buttons":1080,"content":8,"reverse":45,"slides":1081,"theme":507},"5mpg97yu4rjn","modularContentBlocks.outer.stepsSection",[],[1082,1112,1139],{"_key":1083,"_type":1084,"content":1085,"image":1106,"loading":412,"subImage":1111},"23ad86073918","slide",[1086],{"_key":1087,"_type":342,"description":1088,"size":352,"title":1097,"variant":352},"wvhbutts65vv",[1089],{"_key":1090,"_type":248,"children":1091,"markDefs":1096,"style":257},"4b5750e15969",[1092],{"_key":1093,"_type":252,"marks":1094,"text":1095},"175cdb19099a0",[],"Showcase multiple items, like a coffee menu, desserts, or combos.",[],[1098],{"_key":1099,"_type":248,"children":1100,"markDefs":1105,"style":257},"GZyjLe6U5nxM0R9gPkIUNY",[1101],{"_key":1102,"_type":252,"marks":1103,"text":1104},"GZyjLe6U5nxM0R9gPkIUPs",[],"Carousel Ads",[],{"_type":411,"alt":1107,"asset":1108,"fit":1110},"a woman in a yellow dress is holding a yellow flower in her hand .",{"_ref":1109,"_type":13},"image-cab6834486b417e5bb300da7da00776ac6828a84-3000x2000-jpg","contain",{"_type":411,"fit":27},{"_key":1113,"_type":1084,"content":1114,"image":1134,"loading":412,"subImage":1138},"0d58eb0783d790f15dc2240bf30b37df",[1115],{"_key":1087,"_type":342,"description":1116,"size":352,"title":1125,"variant":352},[1117],{"_key":1118,"_type":248,"children":1119,"markDefs":1124,"style":257},"9ef3ef1b11f0",[1120],{"_key":1121,"_type":252,"marks":1122,"text":1123},"1a7bf33ab7b60",[],"Highlight how your bread is baked fresh or create a time-lapse of a busy morning rush.",[],[1126],{"_key":1127,"_type":248,"children":1128,"markDefs":1133,"style":257},"GZyjLe6U5nxM0R9gPkIUSC",[1129],{"_key":1130,"_type":252,"marks":1131,"text":1132},"GZyjLe6U5nxM0R9gPkIUUW",[],"Video Ads",[],{"_type":411,"alt":1135,"asset":1136,"fit":1110},"a person is holding a camera with a facebook live sticker on it .",{"_ref":1137,"_type":13},"image-36ce8450012b1e5c74ee18c0594711a6ecad14a0-7360x4912-jpg",{"_type":411,"fit":1110},{"_key":1140,"_type":1084,"content":1141,"image":1161,"loading":412,"subImage":1165},"cb0ea9f7705c8b1386d53bd997962fdb",[1142],{"_key":1087,"_type":342,"description":1143,"size":352,"title":1152,"variant":352},[1144],{"_key":1145,"_type":248,"children":1146,"markDefs":1151,"style":257},"525a7eca121f",[1147],{"_key":1148,"_type":252,"marks":1149,"text":1150},"58bf5e5530450",[],"Use full-screen visuals for limited-time offers, like a happy-hour deal or seasonal treats.",[],[1153],{"_key":1154,"_type":248,"children":1155,"markDefs":1160,"style":257},"GZyjLe6U5nxM0R9gPkIUWq",[1156],{"_key":1157,"_type":252,"marks":1158,"text":1159},"GZyjLe6U5nxM0R9gPkIUZA",[],"Stories",[],{"_type":411,"alt":1162,"asset":1163,"fit":27},"a person holding a cell phone that says tap to type on the screen",{"_ref":1164,"_type":13},"image-dbdb25b32d58e754560743ced6f7645eee372055-4160x6240-jpg",{"_type":411,"fit":27},{"_key":1167,"_type":371,"alignment":488,"content":1168,"extraSpacing":45,"image":1179,"loading":412,"subImage":1180,"theme":414,"variant":415},"4730225ba731a35cb4a9446b39770236",[1169],{"_key":375,"_type":342,"description":8,"preTitle":8,"size":352,"title":1170,"variant":352},[1171],{"_key":1172,"_type":248,"children":1173,"markDefs":1178,"style":257},"GZyjLe6U5nxM0R9gPkIUbU",[1174],{"_key":1175,"_type":252,"marks":1176,"text":1177},"GZyjLe6U5nxM0R9gPkIUdo",[],"Partnering with Influencers: Another Way to Advertise",[],{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":1182,"_type":371,"alignment":488,"content":1183,"extraSpacing":45,"image":1412,"loading":412,"subImage":1413,"theme":366,"variant":415},"657c42b7cfe36e37d6de3bac4a77a00e",[1184,1247],{"_key":692,"_type":421,"text":1185},[1186,1192,1208,1215],{"_key":916,"_type":248,"children":1187,"markDefs":1191,"style":441,"tableData":8},[1188],{"_key":919,"_type":252,"marks":1189,"text":1190},[],"The three different categories of influencer",[],{"_key":1193,"_type":248,"children":1194,"markDefs":1207,"style":441,"tableData":8},"684d7a88a819",[1195,1199,1203],{"_key":1196,"_type":252,"marks":1197,"text":1198},"bf59e50c71ee0",[],"Whether you manage a bakery, grocery store, or restaurant, influencer marketing is a powerful way to boost your food business’s visibility. For those new to the concept, ",{"_key":1200,"_type":252,"marks":1201,"text":1202},"bf59e50c71ee1",[254],"influencers",{"_key":1204,"_type":252,"marks":1205,"text":1206},"bf59e50c71ee2",[]," are social media users who have built a loyal audience and can promote your business by creating engaging content.",[],{"_key":1209,"_type":248,"children":1210,"markDefs":1214,"style":257,"tableData":8},"df45f4d282be",[1211],{"_key":1212,"_type":252,"marks":1213,"text":668},"1cee56514256",[],[],{"_key":1216,"_type":248,"children":1217,"markDefs":1246,"style":441,"tableData":8},"73529773df54",[1218,1222,1226,1230,1234,1238,1242],{"_key":1219,"_type":252,"marks":1220,"text":1221},"610817da16f70",[],"Influencers are generally categorized into ",{"_key":1223,"_type":252,"marks":1224,"text":1225},"610817da16f71",[254],"nano influencers",{"_key":1227,"_type":252,"marks":1228,"text":1229},"610817da16f72",[],", ",{"_key":1231,"_type":252,"marks":1232,"text":1233},"610817da16f73",[254],"micro influencers",{"_key":1235,"_type":252,"marks":1236,"text":1237},"610817da16f74",[],", and ",{"_key":1239,"_type":252,"marks":1240,"text":1241},"610817da16f75",[254],"macro influencers",{"_key":1243,"_type":252,"marks":1244,"text":1245},"610817da16f76",[]," depending on the number of followers they show in their counter. While Macro influencers can reach a bigger audience with one communication, they are much more expensive to partner with and their followers are less engaged. On the other hand Nano and Micro influencers will have followers that are much more engaged as they feel a closer proximity.",[],{"_key":1248,"_type":1249,"size":352,"tiles":1250,"variant":352},"zfws6mhh6q1j","modularContentBlocks.inner.tiles",[1251,1308,1365],{"_key":1252,"_type":1253,"containsLink":45,"content":1254,"image":1305,"link":8,"title":1307},"c3d541936efb7da5140b425e53029fe8","tile",[1255,1259,1267,1278,1286,1297],{"_key":1256,"_type":365,"alignment":352,"asset":1257,"children":8,"markDefs":8},"8cf154bb9911",{"_ref":1258,"_type":13},"image-11513f0c4a01d122d615180d86942fee3e19b515-4592x3064-jpg",{"_key":1260,"_type":248,"children":1261,"markDefs":1266,"style":257},"af3bf3ad7b5b",[1262],{"_key":1263,"_type":252,"marks":1264,"text":1265},"a554e5639a960",[],"Nano influencers have the smallest following, but they are highly connected to their audience. Their followers often consist of friends, family, and local communities who trust their opinions. For small food businesses, nano influencers can be an affordable way to create authentic and localized marketing campaigns.",[],{"_key":1268,"_type":248,"children":1269,"markDefs":1277,"style":820},"4b2bb1a8d0fd",[1270,1274],{"_key":1271,"_type":252,"marks":1272,"text":1273},"73bd5db8e8bb0",[254],"Why Choose Nano Influencers?",{"_key":1275,"_type":252,"marks":1276,"text":818},"73bd5db8e8bb1",[],[],{"_key":1279,"_type":248,"children":1280,"markDefs":1285,"style":257},"54db72ea6821",[1281],{"_key":1282,"_type":252,"marks":1283,"text":1284},"37105f471ec7",[],"They are cost-effective and have strong personal connections with their audience, which makes their recommendations feel genuine. They are particularly useful if you want to focus on attracting a loyal local customer base.",[],{"_key":1287,"_type":248,"children":1288,"markDefs":1296,"style":820},"44ad7747d262",[1289,1293],{"_key":1290,"_type":252,"marks":1291,"text":1292},"f0a90c05ad470",[254],"Costs:",{"_key":1294,"_type":252,"marks":1295,"text":818},"f0a90c05ad471",[],[],{"_key":1298,"_type":248,"children":1299,"markDefs":1304,"style":257},"30c6233d261d",[1300],{"_key":1301,"_type":252,"marks":1302,"text":1303},"9661916fc743",[],"€50–€200 per post, depending on the influencer’s niche and engagement level. Some might even do it in exchange for free products or preferential offers.",[],{"_type":411,"alt":1306,"fit":27},"a person is taking a picture of food on a table with a cell phone .","Nano Influencers (1,000–10,000 followers):",{"_key":1309,"_type":1253,"containsLink":45,"content":1310,"image":1363,"link":8,"title":1364},"4d219640f22a",[1311,1324,1332,1340,1348,1355],{"_key":1256,"_type":365,"alignment":352,"asset":1312,"children":8,"crop":1314,"hotspot":1319,"markDefs":8},{"_ref":1313,"_type":13},"image-04bbd6a951afaea5680f1e5b09abc39c103458f9-3815x5089-jpg",{"_type":1315,"bottom":1316,"left":1317,"right":1317,"top":1318},"sanity.imageCrop",0.3116340928093644,0,0.18733225334448167,{"_type":1320,"height":1321,"width":580,"x":1322,"y":1323},"sanity.imageHotspot",0.4803459970735786,0.5,0.4360754337374583,{"_key":1325,"_type":248,"children":1326,"markDefs":1331,"style":257},"3104e31e9676",[1327],{"_key":1328,"_type":252,"marks":1329,"text":1330},"56ed24c6fbc90",[],"Micro influencers have a slightly larger audience but still maintain a high level of engagement. Their followers often trust their recommendations because they come across as relatable and approachable. For food businesses, micro influencers are a great choice to target specific niches, such as foodies, sustainable dining advocates, or local communities.",[],{"_key":1268,"_type":248,"children":1333,"markDefs":1339,"style":820},[1334,1337],{"_key":1271,"_type":252,"marks":1335,"text":1336},[254],"Why Choose Micro Influencers?",{"_key":1275,"_type":252,"marks":1338,"text":818},[],[],{"_key":1341,"_type":248,"children":1342,"markDefs":1347,"style":257},"59a5ce8cc618",[1343],{"_key":1344,"_type":252,"marks":1345,"text":1346},"ca5b8ec042990",[],"They offer a balance between affordability and reach, with content that feels authentic and has a higher likelihood of driving action, such as a store visit or food purchase.",[],{"_key":1287,"_type":248,"children":1349,"markDefs":1354,"style":820},[1350,1352],{"_key":1290,"_type":252,"marks":1351,"text":1292},[254],{"_key":1294,"_type":252,"marks":1353,"text":818},[],[],{"_key":1356,"_type":248,"children":1357,"markDefs":1362,"style":257},"83629c640f23",[1358],{"_key":1359,"_type":252,"marks":1360,"text":1361},"bb5bbc12dd540",[],"€200–€1,000 per post.",[],{"_type":411,"alt":1306,"fit":27},"Micro Influencers (10,000–50,000 followers):",{"_key":1366,"_type":1253,"containsLink":45,"content":1367,"image":1410,"link":8,"title":1411},"8ab426da2f6ba9728e568d68ab44e975",[1368,1371,1379,1387,1395,1402],{"_key":1256,"_type":365,"alignment":352,"asset":1369,"children":8,"markDefs":8},{"_ref":1370,"_type":13},"image-fb2f8af7ce1136487ca60a07fd8b7e6d54183241-6000x4000-jpg",{"_key":1372,"_type":248,"children":1373,"markDefs":1378,"style":257},"67baadacd932",[1374],{"_key":1375,"_type":252,"marks":1376,"text":1377},"1936d668c4890",[],"Macro influencers have the largest audiences, often including followers across regions or countries. They are ideal for businesses aiming to achieve widespread awareness, such as launching a new product line or expanding into a new area. However, their engagement rates tend to be lower than those of nano or micro influencers.",[],{"_key":1268,"_type":248,"children":1380,"markDefs":1386,"style":820},[1381,1384],{"_key":1271,"_type":252,"marks":1382,"text":1383},[254],"Why Choose Macro Influencers?",{"_key":1275,"_type":252,"marks":1385,"text":818},[],[],{"_key":1388,"_type":248,"children":1389,"markDefs":1394,"style":257},"0dbbb9b4e227",[1390],{"_key":1391,"_type":252,"marks":1392,"text":1393},"0491830155630",[],"If your goal is brand awareness on a larger scale, macro influencers can help you reach a wide audience quickly.",[],{"_key":1287,"_type":248,"children":1396,"markDefs":1401,"style":820},[1397,1399],{"_key":1290,"_type":252,"marks":1398,"text":1292},[254],{"_key":1294,"_type":252,"marks":1400,"text":818},[],[],{"_key":1403,"_type":248,"children":1404,"markDefs":1409,"style":257},"a30a29a5d288",[1405],{"_key":1406,"_type":252,"marks":1407,"text":1408},"18a2c536a34e0",[],"Typically €1,000+ per post, though this can vary significantly based on the influencer’s platform and following.",[],{"_type":411,"alt":1306,"fit":27},"Macro Influencers (50,000+ followers):",{"_type":411,"fit":27},{"_type":411,"fit":27},{"_key":1415,"_type":371,"alignment":488,"content":1416,"extraSpacing":45,"image":1511,"loading":412,"subImage":1512,"theme":366,"variant":415},"hdsedad9ut4v",[1417],{"_key":1418,"_type":421,"text":1419},"1297hhme4gwi",[1420,1428,1436,1443,1451,1459,1466,1474,1482,1489],{"_key":1421,"_type":248,"children":1422,"markDefs":1427,"style":432,"tableData":8},"432600dd8ae0",[1423],{"_key":1424,"_type":252,"marks":1425,"text":1426},"bc8eba27007f0",[254,429],"Choose the Right Influencers to Promote your Food Business",[],{"_key":1429,"_type":248,"children":1430,"markDefs":1435,"style":441,"tableData":8},"a852b281f372",[1431],{"_key":1432,"_type":252,"marks":1433,"text":1434},"5cb40fdc6c700",[],"Finding the right influencers for your food business is essential for a successful campaign. Begin by identifying creators who align with your business values and share content related to:",[],{"_key":1437,"_type":248,"children":1438,"markDefs":1442,"style":257,"tableData":8},"235ac42d7617",[1439],{"_key":1440,"_type":252,"marks":1441,"text":668},"d6093fd88814",[],[],{"_key":1444,"_type":248,"children":1445,"markDefs":1450,"style":820,"tableData":8},"6f7878744734",[1446],{"_key":1447,"_type":252,"marks":1448,"text":1449},"3a3ac5ec5d460",[254],"Food and Dining:",[],{"_key":1452,"_type":248,"children":1453,"markDefs":1458,"style":441,"tableData":8},"405892425972",[1454],{"_key":1455,"_type":252,"marks":1456,"text":1457},"3a3ac5ec5d461",[],"Influencers who post about meals, recipes, or dining experiences, making them a natural fit for promoting restaurants, bakeries, or other food-focused businesses.",[],{"_key":1460,"_type":248,"children":1461,"markDefs":1465,"style":257,"tableData":8},"8819a1ce9bd4",[1462],{"_key":1463,"_type":252,"marks":1464,"text":668},"5c2b1f8d867e",[],[],{"_key":1467,"_type":248,"children":1468,"markDefs":1473,"style":820,"tableData":8},"dd0f485b7958",[1469],{"_key":1470,"_type":252,"marks":1471,"text":1472},"9e382eb52b020",[254],"Sustainability:",[],{"_key":1475,"_type":248,"children":1476,"markDefs":1481,"style":441,"tableData":8},"8cfb1363cecc",[1477],{"_key":1478,"_type":252,"marks":1479,"text":1480},"9e382eb52b021",[],"Creators who advocate for eco-friendly practices and highlight brands or stores that align with their values. For example, businesses on Too Good To Go demonstrate their commitment to reducing food waste by offering surplus food through the platform, attracting eco-conscious customers in the process.",[],{"_key":1483,"_type":248,"children":1484,"markDefs":1488,"style":257,"tableData":8},"3ac536e93ff2",[1485],{"_key":1486,"_type":252,"marks":1487,"text":668},"5e8f6b1aa908",[],[],{"_key":1490,"_type":248,"children":1491,"markDefs":1510,"style":257,"tableData":8},"d7d30b85a16b",[1492,1496,1499,1502,1506],{"_key":1493,"_type":252,"marks":1494,"text":1495},"a2331d9466620",[],"Platforms like ",{"_key":1497,"_type":252,"marks":1498,"text":116},"a2331d9466621",[254],{"_key":1500,"_type":252,"marks":1501,"text":621},"a2331d9466622",[],{"_key":1503,"_type":252,"marks":1504,"text":1505},"a2331d9466623",[254],"TikTok",{"_key":1507,"_type":252,"marks":1508,"text":1509},"a2331d9466624",[]," are ideal for finding relevant influencers. Search using hashtags like #Foodie, #SustainableDining, or #LocalEats to connect with creators already engaging with your target audience.",[],{},{},{"_key":1514,"_type":371,"alignment":488,"content":1515,"extraSpacing":45,"image":1561,"loading":412,"subImage":1562,"theme":507,"variant":415},"xvr99qg31cbh",[1516],{"_key":1517,"_type":421,"text":1518},"mohip2yhiw2j",[1519,1527,1531,1538,1546,1553],{"_key":1520,"_type":248,"children":1521,"markDefs":1526,"style":432,"tableData":8},"932d65b0fe3d",[1522],{"_key":1523,"_type":252,"marks":1524,"text":1525},"2bc44f003a270",[254,429],"H3 Boost your Online Marketing Strategy with Too Good To Go",[],{"_key":1528,"_type":365,"alignment":372,"asset":1529,"children":8,"markDefs":8,"tableData":8},"9f707ac74a95",{"_ref":1530,"_type":13},"image-f0f7d4b9332f0daf08bc29fc1f3060bb6a994e1c-4344x2896-jpg",{"_key":1532,"_type":248,"children":1533,"markDefs":1537,"style":257,"tableData":8},"5f81733ada8f",[1534],{"_key":1535,"_type":252,"marks":1536,"text":668},"bd1007731ed8",[],[],{"_key":1539,"_type":248,"children":1540,"markDefs":1545,"style":441,"tableData":8},"6470afe35612",[1541],{"_key":1542,"_type":252,"marks":1543,"text":1544},"8a0f57ad70540",[],"A bit of self-promotion here, combining social media advertising with Too Good To Go can be a game-changing strategy to boost your food business’s visibility. When customers pick up their surprise bags purchased through Too Good To Go, they get a chance to discover your unique offerings and flavors at an affordable price. Think of it as an upgraded version of giving out free samples: instead of handing out freebies, you’re turning unsold items into a revenue-generating marketing tool. This approach not only attracts new customers but also ensures they value your product because they’ve chosen to invest in it.",[],{"_key":1547,"_type":248,"children":1548,"markDefs":1552,"style":257,"tableData":8},"7b8670db185e",[1549],{"_key":1550,"_type":252,"marks":1551,"text":668},"4617a6debdf1",[],[],{"_key":1554,"_type":248,"children":1555,"markDefs":1560,"style":441,"tableData":8},"cd6b78237060",[1556],{"_key":1557,"_type":252,"marks":1558,"text":1559},"fc9fc7dcdf2b0",[],"In the end you promote your food business while reducing food waste and increasing your profitability. Pair this with a social media strategy, boosted or organic, and you get a very efficient marketing strategy for a food business.",[],{},{},"public",{"_ref":1565,"_type":13},"singleton-pages-fr-acquisition-b2b-home",{"metaDescription":1567,"metaTitle":1568},"Learn how bakeries, cafés, and restaurants can use social media ads to attract customers, control costs, and boost sales with smart marketing strategies.","How Much Do Social Media Ads Cost for small businesses?"]